Thursday, May 7, 2009

Referrals

Obtaining referrals is a very importnant way of prospecting for bottled water customers. Anyone who visits a friend who has a cooler is almost always a prospect. Oftentimes, current customers are some of the best salespeople you can have for your service. They have experienced the benefits of your service and have developed positive feelings about the quality of the water and your service. These people can easily transfer their positive feelings to their friends, family and co-workers.

This passage was taken from Norland's "Success Guide to The Bottled Water Business". To order your own copy, go to http://www.norlandintl.com/ today!